How Pulsetto Leveraged Outcraft AI to Drive $100k+ in Monthly Recovered Revenue with 30x+ ROI

TL;DR

• The Challenge: High cart abandonment and a need for scalable buyer education on a premium health-tech wearable.
• The Solution: Deployed Outcraft AI voice agents for real-time checkout recovery and post-purchase upselling.
• The Scale: 100,000+ autonomous AI calls executed, achieving a 40% average customer engagement rate.
• The Conversion: Over 20% of abandoned carts were successfully recovered through personalized, human-like outreach.
• The Results: Generated $100k+ in extra monthly revenue with a sustained 30x+ ROI.

Challenges: Simplifying Biohacking & Overcoming the Premium Friction

Pulsetto exists to solve one of the most widespread challenges of modern life: chronic stress, anxiety, and poor sleep quality. Operating in the cutting-edge wellness space, Pulsetto manufactures a non-invasive vagus nerve stimulator (VNS) wearable. By delivering gentle, scientifically calibrated electrical impulses to the neck, the device stimulates the parasympathetic nervous system—specifically triggering the body's natural "rest and digest" state in under 10 minutes.

Because Pulsetto’s neuromodulation device is a premium, high-consideration biohacking product, it faces a unique set of consumer bottlenecks:

• The Need for Education: Prospective customers frequently require high-touch reassurance regarding how vagus nerve stimulation works, its safety profile, and why a premium hardware investment is justified.
• Cart Abandonment at Checkout: Traditional checkout funnels suffer from significant drop-offs. Hesitant shoppers often leave their carts right before purchasing, representing a massive loss in paid acquisition spend.
• Untapped Customer Lifetime Value (LTV): Once a customer purchases a Pulsetto, there is a prime, yet often missed, opportunity to follow up with secondary accessories, app upgrades, or premium wellness programs.

To solve this, Pulsetto needed an automated, conversational, and deeply personalized way to educate leads, recover lost checkouts, and maximize customer lifetime value without exponentially scaling their physical support and sales teams.

Solution: Hyper-Personalized, Multi-Channel AI Outreach

Pulsetto integrated Outcraft AI to build a seamless safety net for their sales pipeline. On top of relying only on static, easily ignored emails, Pulsetto launched two highly proactive conversational campaigns managed entirely by Outcraft's AI sales agents.

By deploying multi-channel outreach, the AI agent dynamically engages customers at critical inflection points:

• Real-Time Abandoned Checkout Recovery: When a potential buyer drops off, the AI agent immediately schedules a friendly outreach attempt. It connects with prospects through their preferred channels—utilizing natural, human-like voice calls to answer technical questions and clear up checkout friction.

• Post-Purchase Upsell & Support: Within days of receiving their device, customers are contacted by the AI to offer helpful tips on using the Pulsetto app and introduce complementary premium add-ons, turning one-time buyers into active, long-term brand advocates.

Outcraft AI handles this massive scale autonomously, delivering consistent, top-tier service to tens of thousands of global shoppers simultaneously.

Impressive Results

Over the last 6 months, Pulsetto’s collaboration with Outcraft AI has yielded extraordinary growth, transforming from a minor automated experiment into a cornerstone of their digital commerce strategy.

• Massive Volume & Scale: Outcraft AI agents have autonomously executed over 100,000+ successful calls, actively engaging human prospects and customers for a combined total of more than 1,000,000+ minutes of high-quality conversation.

• Highly Lucrative Recoveries: The real-time Abandoned Cart campaign regularly sees a conversion rate exceeding 20%. These are not just basic automated text reminders; they are real, engaging conversations that resolve user anxiety and secure immediate purchases.

• Exceptional Customer Engagement: Across all active campaigns, Pulsetto achieves an average engagement rate of 40%, demonstrating that customers actively appreciate personalized, conversational touchpoints over generic marketing alerts.

• An Unmatched Engine for Growth: For the last half-year, Pulsetto has continuously generated over $100,000 in additional revenue every single month through Outcraft AI, sustaining an incredible 30x+ return on investment (ROI).

Testimonial

"Outcraft AI is no longer an experiment for us - it's an important part of our sales roadmap. It helps us unlock hundreds of thousands of dollars in additional revenue through campaigns like Abandoned Checkout Recovery and Post-Purchase Upsells."

— Agne Ginaite, Chief Marketing Officer at Pulsetto

Conclusion

By letting Outcraft AI lead the charge on customer activation, Pulsetto has successfully overcome the high-consideration hurdle of premium health-tech sales. Outcraft’s conversational AI didn't just plug the leak at the bottom of the checkout funnel; it unlocked an entirely new revenue ecosystem.

With over 1,000,000 minutes of direct consumer interaction, the AI has acted as an educational guide, a checkout assistant, and a post-purchase specialist. For Pulsetto, the results speak volumes: an extra $100k+ in monthly revenue, a thriving customer base, and a sustained 30x+ ROI that continues to power their international expansion in the wellness space.

This case study is a testament to what happens when you combine breakthrough health-tech hardware with autonomous, conversational AI. For e-commerce leaders trying to convert high-value carts, Pulsetto’s success proves that Outcraft AI is the ultimate tool to turn abandonments into assets.