Prevent Subscription Cancellations Before They Happen
When a customer considers canceling, Outcraft reaches out, has a talk, finds out what's driving their decision, and offers personalized solutions that give them a reason to stay.
Outcraft AI lives in every channel
- Voice
- iMessage
- SMS
Hear how Outcraft AI turns a canceled subscription into a new sales opportunity.
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- AI AgentRight? The thing is, most folks notice the biggest changes with consistent use over a few weeks, especially for things like bloating, cravings or regularity.
- AI AgentWould you be open to hearing about a loyalty offer we have for returning customers, just in case you end up loving it after your first bottle?
- CustomerYes, possibly.
- AI AgentAwesome. So, for returning customers like you, we’re offering 40% off your next premium fiber subscription.
- AI AgentThat’s the biggest discount we have, and it’s exclusive for people who’ve tried us before.
- AI AgentYou’d get the best price, plus it keeps your routine going without interruption if you decide it’s working for you.
- AI AgentIf you want, I can send you a special checkout link by text and email. You just complete the order on your own device, and no payment is taken over the phone.
- AI AgentDoes that sound useful?
- CustomerYes.
- AI AgentPerfect. Just to make sure you get the link, would you prefer to receive it by text, by email, or both?
- AI AgentIt’ll come from the same number we’re on now, and the email will go to the one you used when you first ordered.
- CustomerThe email will be fine. I check that often.
Millions of conversations. Millions in revenue.
THE PROBLEM
A Cancellation Request Doesn't Have to Mean Goodbye
Your customer might have too many products, need a different delivery schedule, or feel their subscription is getting too expensive. They might decide to cancel.
A typical cancel flow shows a survey, a discount and a button to leave.
Outcraft starts a conversation instead.
Outcraft calls the subscriber, listens to the reason, and offers a change that fixes it before they leave.
THE SOLUTION
Give Customers a Reason to Stay
Understand Why They're Leaving
Outcraft asks customers what's behind their cancellation request, whether it's price, product satisfaction, delivery frequency, or something else.
Offer the Right Solution
Outcraft matches the reason to an option you approved: pause, skip, a new delivery schedule or a product swap. A discount is your last option, not the first.
Keep the Conversation Going
Outcraft calls first, then follows up by iMessage, SMS, WhatsApp or email, within the limits you set.
Track Every Saved Subscription
Outcraft logs who it contacted, why they wanted to cancel, and which conversations kept the subscription going.
HOW IT WORKS
How Outcraft Saves A Subscription
-
01
Subscriber Starts to Cancel
Your subscription platform tells Outcraft a subscriber started to cancel.
-
02
Outcraft Reaches Out
Outcraft calls in your brand's name, says the customer can cancel at any time, and asks what changed. No answer? It follows up by SMS, WhatsApp or email.
-
03
Outcraft Offers What Fits
Outcraft offers one option you approved for that reason, from a pause to a new delivery schedule.
-
04
The Customer Decides
Outcraft updates the subscription in your platform, or confirms the cancellation. The outcome and the reason show in your Outcraft dashboard.
THE COMPARISON
Outcraft Offer Changes Based on Each Reason
THE MATH
Your Retention Strategy Should Do More Than Offer Discounts
Not every customer wants a lower price. Some need more flexibility, a different product, or simply someone to understand their problem. Most email flows offer a flat discount. Outcraft does more than that.
Our AI sales agent helps you find out what customers actually need through meaningful conversation. Then, you can offer the right solution to the right person.
given away in margin
given away, it just moves one order later
YOUR CONTROL
Your Customers, Your Rules
Setting up which subscribers to call, what options are on the table, and how often to offer them rest on your decision. Outcraft just follows through.
Each and every conversation it has, gets recorded. You can review them any time.
Whenever something gets too sticky for Outcraft to handle on its own, it refers it to a human team. They are briefed on the situation and they take it from there.
SUCCESS STORIES
What Do Our Customers Say?
Taima Titanium generated $84k in upsells with Outcraft AI’s help up until now from their Shopify campaigns.
What Qualifies as a Subscription Cancellation?
A subscription cancellation save is a conversation with a subscriber who has started to cancel, to find the reason and offer a change that fixes it. Outcraft holds that conversation by phone, sms, WhatsApp, iMessage, or email. Our sales OS offers only the options you approve, and confirms the cancellation if the customer still wants it.
How does Outcraft prevent subscription cancellations?
Outcraft calls the subscriber who clicked cancel, asks why, and offers the option suitable for them.
What solutions can Outcraft offer customers?
Depending on your subscription setup, Outcraft can suggest options such as pausing a subscription, changing delivery frequency, switching plans, or applying an approved retention offer.
Can Outcraft work with our existing subscription platform?
Outcraft supports ecommerce integrations and custom API workflows. Available cancellation triggers and subscription updates depend on the platform and integration configuration.
Can we control the offers customers receive?
Yes, you choose which subscribers Outcraft contacts, which options it can offer, and how many. Basically, Outcraft cycles through different subscription retention strategies based on shoppers’ answers and chooses the best one available.
What happens if the customer still wants to cancel?
Outcraft respects the customer's decision. Your configured workflow can direct them through the appropriate cancellation process without unnecessary pressure.
Will customers know it's AI?
Outcraft is an AI sales agent trained explicitly to mimic human voice and carry out conversations fit for the real world. So, people won’t even ask if it is an AI.
Does Outcraft offer discounts to save subscription cancelllations?
Only if you approve one, and only after the options that don't cost margin.
What if the Subscriber doesn’t Answer?
The conversation continues on other channels like SMS, iMessage, WhatsApp or email.
How is this different from my cancel flow?
A cancel flow shows a survey and an offer on screen; Outcraft talks to the subscriber and answers the reason.
Every Subscription Is Worth a Conversation
Before another customer leaves, find out what might make them stay.
Bring last month's cancellations. We'll show you how many wanted a pause, not a goodbye.
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