Outcraft Turns Every Sell into an Upsell Opportunity
Outcraft’s AI agents follow up with customers at the right moment, ask about their experience, recommend relevant products, and send a checkout link, all through a personalized conversation.
Outcraft AI lives in every channel
- Voice
- iMessage
- SMS
Hear how Outcraft AI turns a follow-up into an upsell
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- AI agentIf you ever decide to upgrade anything else like a cutting board or utensils, we use the same pure titanium for those too.
- CustomerThe cutting boards now, what is the size on those?
- AI agentWe also have a larger version that's about 12 by 18 inches.
- CustomerYeah, that's more of what I was needing.
Millions of conversations. Millions in revenue.
THE PROBLEM
Where Do Ecommerce Brands Go Wrong with Upsells?
Most Ecommerce stores focus on the first order not the upsell. But it might cost stores an ad budget, a click, a discount even. But the upsell only costs a well-timed conversation.
An email sequence with 10% discount on a product arrives on day 14 of the order, an unrelated product on day 30, or a link with a review request drops before the actual product does. That’s too late!
Emails use a list to offer products to shoppers. Not what they need. Outcraft solves all that AND brings you increased revenue.
HOW OUTCRAFT AI SOLVES THE PROBLEM?
Outcraft Reaches Out to Shoppers Through Calls, Texts, WhatsApp, and Emails
One spontaneous, on-the-spot conversation according to previous order history and complementary product.
HOW IT WORKS
How Outcraft Brings You the Upsell?
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01
Order Detected
Outcraft knows about the order from the platform and when shoppers bought it.
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02
Perfectly Timed Follow-Up
Outcraft makes the call depending on the product type.
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03
Personalized Conversation
It asks the shopper if the product has benefited them or not. Depending on the answer, Outcraft decides whether to pitch the following product or offer or not.
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04
Complementary Offer
Offers them a complementary product that goes well with the first one.
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05
Checkout Link Sent
The customer says “Yes,” Outcraft generates and texts a checkout link during the call.
THE RIGHT OFFER
How Outcraft Chooses the Product for a Shopper?
The offer is tailored to what the shopper has bought before, not to some “Bestseller” catalogue.
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Refill what runs out
It can be a refill to what the customer has bought.
BoughtShampooOfferedRefill pack -
Complete the set
The Upsell product can be something that finishes the “Set.”
BoughtFrying panOfferedMatching lid -
Upgrade from trial
If the first product is a trial, the second one can be a size Up.
BoughtMedium boardOfferedLarge 12 × 18″ board
Bonus: Outcraft can even ask for a review of the product if everything goes well.
A REAL CONVERSATION
Why Outcraft Prioritizes a Personalized Conversation Above All?
Automated Emails Message Consumers. Outcraft Has a Conversation with Them.
It Asks Before It Offers
Outcraft doesn’t pitch blind. It wants to know the experience of the buyer first. It wants to “Actually” know how things turned out, good or bad, before offering more products.
It Uses Your Order Data
Outcraft has your shopper’s order data. It offers something that actually makes sense more than an automated suggestion or a discount.
Your Email Flows Stay
Don’t worry, your existing email campaigns stay as they are. Klaviyo and Omnisend keep doing what they do best. Outcraft picks up the shoppers they can’t convert.
SUCCESS STORIES
What Do Our Customers Say?
Taima Titanium generated $84k in upsells with Outcraft AI’s help up until now from their Shopify campaigns.
What Is An Upsell? When Does a Sell Qualify as One?
A post-purchase upsell is a second, complementary offer made after the first order. The shoppers need to buy the first order first. Only then, an Upsell is pitched. If the second sale is made, it qualifies as an “Upsell.”
Outcraft AI tackles upsells in an unique way. Unlike thank-you-page upsell apps, Outcraft waits until the product has arrived and asks how it's working before offering anything.
Will the Post-Purchase Call Feel Like Salesy to My Customers?
No, absolutely not. Offer-oriented sales calls may feel pushy but not how we do things. Outcraft calls begin with a question about product shoppers already have. The call ends when shoppers say something like, “It’s fine, thanks.”
As an Ecommerce store owner, you set the timeframe of the call, the frequency, and how it will end. Each call will be recorded and be reviewable.
What If Outcraft Calls and The Shoppers Say No to the Upsell?
The AI voice agent will then take “No” for the definite answer. Outcraft won't repeat the offer on any channel.
Will Outcraft be able to Offer the Right Product?
Outcraft AI will offer products from your inventory (upon availability) and depending on what the customer has bought. If it isn’t sure about what to offer, it’ll politely say so and hand the call off to your team.
Does the Upsell Offer Limit itself to Consumables ONLY?
No, it can be anything that matches, complements, and completes a shopper's previous orders.
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