Edvinas Rakickas
Showing posts by Edvinas Rakickas.
Edvinas Rakickas
Co-Founder and CRO of Outcraft
Edvinas Rakickas is the Co-Founder and CRO of Outcraft, the AI sales agent for ecommerce brands. He co-founded the company at the end of 2025 with Will Nauseda and Rytis Dereskevicius and runs its revenue side.
About Edvinas
Before founding Outcraft, Edvinas founded Nextus AI, a marketing company that helped over 50 businesses build consistent sales pipelines, collectively generating hundreds of millions of dollars in sales opportunities. Earlier in his career, he launched e-commerce products and built data analytics teams across different industries.
Articles by Edvinas
Platform ROAS stops counting at the click, but the value of paid traffic is decided after it. Two places where brands quietly lose revenue they have a…
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